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Insurance Community

Welcome to the Insurance Community

Join the community

Welcome to the Insurance Community page, a hub of useful, content and resources for marketers working with insurance and protection.

By joining our Insurance Community, you will get access to content, insights, articles and more. And, have your business listed alongside your fellow insurance members.

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View all members Steering committee Members

Latest Events

MAP

LDN

Protection: How Aviva Revamped its Offering to Consumers

Insurance

Venue To Be Confirmed
09:00 - 11:00
04.03.25
LDN

MAP

LDN

Always Look on the Bright Side of Life – Rethinking Protection Marketing

Insurance

Instinctif Partners, 65 Gresham St, London EC2V 7NQ
09:00 - 11:00
24.10.24
LDN

MA

Bridging the Empathy Gap: Nudging Customers towards Financial Wellbeing

Insurance, Retail Banking

Instinctif Partners, 65 Gresham St, London EC2V 7NQ
09:00 - 11:00
22.06.23

MA

Brand vs Business: Responding to Corporate Responsibility

Insurance

AIG The AIG Building, 58 Fenchurch Street, London, EC3M 4AB
09:00 - 11:00
26.05.22

Latest Strategies

Strategy
Oct 25

INTERVIEW: Sanlam seeks “segment of one” marketing model with first party data push

Strategy
May 31

Q&A: Allianz’s first ever Director of Brand

Strategy
Nov 29

Q&A: Direct Line’s Mark Evans on building an ‘Avengers’ marketing team

Strategy
Feb 4

DISRUPTORS Marshmallow VP of Marketing: People see through purpose for the sake of purpose

View more Strategies

Latest Tactics

Tactic
Nov 14

AXA ties insurance into mental health with new self-assessment tool

Tactic
Sep 27

AXA focuses on self-employed in new brand campaign

Tactic
Aug 15

OPINION: How SunLife enlisted pets to sell insurance

Tactic
Jan 25

Amazon closes insurance store after less than 18 months

View more Tactics

Latest On Demand

On Demand
Feb 22

How can insurers build trust in the post-pandemic world?

On Demand
Dec 11

Navigating Changing Consumer Behaviour in General Insurance

On Demand
Nov 19

Protection in the Post-Pandemic Era

On Demand
Sep 8

Lockdown Legacy – Lessons for Retail Banking Marketers

View more On Demand

Members of this community

Take a look at your fellow Members from our Insurance Community.

Companies in this community

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https://thefsforum.co.uk/wp-content/uploads/2015/05/LV-Financial-Services-LVFS.jpg
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Committee

David Lundholm

Director, New Income Streams

L&G Insurance

Communities: Life & Pensions, Performance Marketing, Corporate Communications, Brand Strategy

DP

Dharini Patel

Head of Marketing

Travelers Europe

Sam Taylor

Interim Marketing Director

Direct Line Group

Communities: Performance Marketing, Corporate Communications, Brand Strategy

Sue Helmont

Marketing Director

AIG Life

Communities: Life & Pensions

List of members

Alun Williams

Commercial Director, Savings

Shawbrook Bank

Communities: Private Banking, Mortgages, Corporate Communications, Asset Management, Retail Banking, Brand Strategy, Performance Marketing

AM

Andrea Melville

Group Propositions Director

Lloyds Banking Group

Communities: Life & Pensions, Retail Banking, Private Banking, Mortgages

AD

Andrew Davies

Co-founder and CMO

idio Limited

Communities: Private Banking, Asset Management, Corporate and Investment Banking, Retail Banking

Andrew Golding

Partner & Chief Strategy Officer

21:12 Communications Limited

Communities: Asset Management, Life & Pensions

AL

Andrew Littlewood

Senior Research Manager

Opinium Research

Communities: Asset Management, Life & Pensions

Andrew Porter

N/A

Communities: Private Banking, Mortgages, Corporate and Investment Banking, Asset Management

AA

Andrew Witmark Andrew Witmark

IDP

Education

Communities: Corporate Communications

Andy Glazier

Partner

Glazier Research & Consulting Ltd

Communities: Asset Management, Brand Strategy, Performance Marketing, Life & Pensions, Private Banking, Retail Banking

Andy Lane

Partner

Instinctif Partners

Communities: Life & Pensions, Mortgages, Private Banking, Retail Banking, Brand Strategy, Corporate Communications, Performance Marketing, General

AP

Angela Pilley

Defaqto

Communities: Asset Management, Life & Pensions, Retail Banking

AC

Ann Constantine

Head of Insight

Direct Line Group

ad

ann david

aviva

AD

Ann Dougan

Marketing Director

CIGNA HealthCare Benefits

Communities: Performance Marketing, Corporate Communications

AC

Anna Carless

Director

Smarsh

Communities: Asset Management, Corporate and Investment Banking, Mortgages, Private Banking, Retail Banking

AC

Anna Cliffe

Trinity McQueen

Communities: Life & Pensions

AY

Anna Yuille

Grant Thornton

Communities: Asset Management, Retail Banking