Communities | View All

Insurance Community

Welcome to the Insurance Community

Join the community

Welcome to the Insurance Community page, a hub of useful, content and resources for marketers working with insurance and protection.

By joining our Insurance Community, you will get access to content, insights, articles and more. And, have your business listed alongside your fellow insurance members.

https://thefsforum.co.uk/wp-content/uploads/2015/05/aig.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/aviva.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/direct-line.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/liberty.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/travelers.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/zurich.jpg
View all members Steering committee Members

Latest Events

MA

Brand vs Business: Responding to Corporate Responsibility

Insurance

AIG The AIG Building, 58 Fenchurch Street, London, EC3M 4AB
09:00 - 11:00
26.05.22

MA

How can Insurers build Trust in the Post-Pandemic world?

Insurance

Zoom Webinar
09:00 - 10:00
22.02.22

MAP

Post-Pandemic Brand Strategy Supercharger

Brand Strategy, Insurance, Retail Banking

15 Golden Square, London W1F 9JG
09:00 - 12:00
23.09.21

MAP

Marketing Evolution in Response to Regulation

Insurance

Zoom
09:00 - 10:00
09.09.21

Latest Strategies

Strategy
Feb 4

DISRUPTORS Marshmallow VP of Marketing: People see through purpose for the sake of purpose

Strategy
May 27
12 min read

Direct Line’s Mark Evans on Winston Wolf, influencers, data and starting from business objectives

Strategy
May 20
10 min read

INTERVIEW Sue Helmont, Marketing Director at AIG, on the multilingual marketer

Strategy
May 7
10 min read

A-Plan Insurance CMO on shifting to omnichannel and offering value in post-purchase comms

View more Strategies

Latest Tactics

Tactic
Feb 8

DISRUPTORS How Insurtech Marshmallow uses cross-functional ‘tribes’ to tackle challenges

Tactic
May 17
10 min read

OPINION Is insurance CX the route to improved margins?

Tactic
Mar 4

Voice in Financial Services

Tactic
Feb 12

Perils of Perception Study

View more Tactics

Latest On Demand

On Demand
Feb 22

How can insurers build trust in the post-pandemic world?

On Demand
Dec 11

Navigating Changing Consumer Behaviour in General Insurance

On Demand
Nov 19

Protection in the Post-Pandemic Era

On Demand
Sep 8

Lockdown Legacy – Lessons for Retail Banking Marketers

View more On Demand

Members of this community

Take a look at your fellow Members from our Insurance Community.

Companies in this community

https://thefsforum.co.uk/wp-content/uploads/2015/05/aig.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/aviva.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/dignity.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/direct-line.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/liberty.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/travelers.jpg
https://thefsforum.co.uk/wp-content/uploads/2015/05/zurich.jpg

Committee

David Lundholm

Director, New Income Streams

L&G Insurance

Communities: Life & Pensions, Digital & Direct, Corporate Communications, Brand Strategy, Fintech

DP

Dharini Patel

Head of Marketing

Travelers Europe

Sam Taylor

Head of Commercial Marketing

Direct Line Group

Communities: Digital & Direct, Corporate Communications, Brand Strategy

Sue Helmont

Marketing Director

AIG Life

Communities: Life & Pensions

List of members

AP

Adam Powell

Co-founder / COO

Policy Expert

Communities: Fintech, Digital & Direct, General, Brand Strategy

AR

Adam Richards-Gray

Head of Marketing

Defaqto

Communities: Asset Management, Life & Pensions, Retail Banking

AB

Adele Bradley

Cultural Transformation Workstream Lead, Best for Customer Programme

Direct Line Group

AO

Adrian Oldman

PR Manager

Ecclesiastical Insurance Group plc

Communities: Corporate Communications

Adrian Whittaker

Corporate Sales Director

myhomemove

Communities: Private Banking, Mortgages, Corporate and Investment Banking, Brand Strategy, Asset Management, Retail Banking

AA

Ainara Ayala-Soriano

Customer Strategy and Performance Manager

Direct Line Group

ag

alan gilmour

Head of Acquisition and Retention

Police Mutual

Communities: Life & Pensions, Retail Banking, Digital & Direct, Brand Strategy, Fintech

Alexandra Black

Group Account Director

SapientNitro

Communities: Brand Strategy, Digital & Direct, Asset Management

AW

Alex Weller

Above Digital Ltd.

Communities: Mortgages

AN

Alexa Nightingale

Head of Financial Services Research

Opinium Research

Communities: Asset Management, Life & Pensions

AB

Alex Brown

weber shandwick

Communities: Asset Management, Corporate and Investment Banking, Life & Pensions, Private Banking, Brand Strategy, Corporate Communications, Digital & Direct, General

alexandra foster

Head of Insurance & sector lead - Global banking, Insurance and Financial markets BT

bT

AC

Ali Crossley

Customer & Development Director, Junction

BGL Group

AB

Alison Beech

Managing Director

Valunation

Communities: Mortgages

AP

Alison Price

Cardif Pinnacle

Communities: Digital & Direct, Brand Strategy

AW

Alison Wild

Head of Marketing, Columbus Insurance Services

Collinson Group