Chairperson
Chief Executive
Lansons
Coco Chanel said that fashion fades, but only style remains the same.
This doesn’t just apply to haute couture; it’s just as true for the way you present your business or the company you work f...
February 26, 2020
Corporate Communications, Employee Engagement & Communications
LinkedIn is a primary channel for Asset Managers to connect with current and potential clients.
The top 10 asset management firms in the world have millions of LinkedIn followers between them. Impo...
January 2, 2020
Us humans are not as rational as we’d like to think.
We’re all prone to biases, or ‘errors in thinking’ that have the potential to negatively affect our ability to make good decisions. They...
September 17, 2019
As part of a series on the most effective video strategies for business, Richard Thomson, Managing Director of Kaptcha has pulled together 10 tips to recruit staff with film – as well as engaging yo...
September 11, 2019
Corporate Communications, Employee Engagement & Communications
They’re not bright, colourful, fancy or loud. They rarely get to go to glitzy award ceremonies. And they’re never first in line when the budgets are handed out. But every Financial Services (FS) m...
September 11, 2019
The Keep Me Posted campaign was positioned as ‘the Consumers’ right to choose’ … that choice being very specifically paper bills and statements … with an additional sub-clause … the right ...
August 13, 2018
There is no doubt the coronavirus pandemic caught most businesses off-guard. The very nature of this external health shock is challenging people, governments and companies in unprecedented ways. It is...
April 30, 2020
Coronavirus brings a new point of focus to the effectiveness of Out of Home (OOH) messaging – with reduced social contact and travel, what happens to awareness-raising activities?
I live in the cen...
April 2, 2020
Brand Strategy, Corporate Communications, Digital & Direct Marketing
Marketers are facing a unique challenge in the coming months, as major brands decide to cancel in-person events, conferences and gatherings. The prospect of scheduling gaps, delayed information-sharin...
April 1, 2020
How do you embrace event marketing and utilise the power of customer relationships?
Events for financial services professionals can create logistical headaches and inject a sense of fear into any p...
January 2, 2020
Corporate Communications, Employee Engagement & Communications
What’s at Stake for the Financial Services Sector? With a week to go until the general election, Newgate Communications explained the latest developments in the campaign and analysed where the main ...
December 9, 2019
In this month’s Meet the Marketer we talk to Christopher Dean, Head of Marketing at Sanlam about (among other things) finding the balance between creativity and proving effectiveness.
Please intr...
February 21, 2019
From established brands to edgy disrupters, consumers have a bewildering number of financial services brands to navigate. So how do they choose one from another? And how are financial brands using wor...
Available to: EAP
Join us for our live Summer Marketing Quiz, where we will be quizzing you on the financial services marketing highlights of the past year.
We hope this will be a fun way to welcome the Summer month...
Available to: EAPO
Corporate Communications, Employee Engagement & Communications
Coronavirus has turned our world on its head as businesses and consumers alike grapple with the financial fallout of Covid-19. Lenders scrambled to provide billions in business loans and mortgage holi...
Available to: EAPO
Corporate Communications, Employee Engagement & Communications
Sharing knowledge, expertise and learning is in The Forum’s DNA; never has this been a more urgent imperative if FS businesses are to survive the global crisis and help keep the UK economy going. O...
Available to: EAPOR
Corporate Communications, Employee Engagement & Communications
Sharing knowledge, expertise and learning has never been a more urgent imperative if FS businesses are to survive the global crisis and help keep the UK economy going. This week our CMO Surgery panel ...
Available to: EAPOR
Corporate Communications, Employee Engagement & Communications
With a week to go until the general election, we will discuss the latest developments in the campaign and analyse where the main parties stand on key issues that will affect the financial services sec...
Available to: EAP
