Corporate Communications


173

Members

Most active members

Chairperson

Tony Langham

Chief Executive

Lansons

Adrian Oldman

PR Manager

Ecclesiastical Insurance Group plc

Communities: Insurance


Aidan Lisser

Chief Marketing Officer

Investec Wealth & Investment



Alison Dyson

Head of Communications - Europe

Legg Mason Global Asset Management




Finding Your Style

Coco Chanel said that fashion fades, but only style remains the same.

This doesn’t just apply to haute couture; it’s just as true for the way you present your business or the company you work f...

Corporate Communications, Employee Engagement & Communications

0


How Top Asset Managers Drive LinkedIn Engagement

LinkedIn is a primary channel for Asset Managers to connect with current and potential clients.

The top 10 asset management firms in the world have millions of LinkedIn followers between them. Impo...

Corporate Communications

1


Behavioural Economics in M&R Communications

Us humans are not as rational as we’d like to think.

We’re all prone to biases, or ‘errors in thinking’ that have the potential to negatively affect our ability to make good decisions. They...

Corporate Communications

0


The Power of Film

As part of a series on the most effective video strategies for business, Richard Thomson, Managing Director of Kaptcha has pulled together 10 tips to recruit staff with film – as well as engaging yo...

Corporate Communications, Employee Engagement & Communications

0


The ‘Cinderella Syndrome’

They’re not bright, colourful, fancy or loud. They rarely get to go to glitzy award ceremonies. And they’re never first in line when the budgets are handed out. But every Financial Services (FS) m...

Corporate Communications

0


Keep Me Posted

The Keep Me Posted campaign was positioned as ‘the Consumers’ right to choose’ … that choice being very specifically paper bills and statements … with an additional sub-clause … the right ...

Corporate Communications, Digital & Direct Marketing

0


How to market when your audience is in isolation

Coronavirus brings a new point of focus to the effectiveness of Out of Home (OOH) messaging – with reduced social contact and travel, what happens to awareness-raising activities?
I live in the cen...

Brand Strategy, Corporate Communications, Digital & Direct Marketing

0


How to create a successful virtual event

Marketers are facing a unique challenge in the coming months, as major brands decide to cancel in-person events, conferences and gatherings. The prospect of scheduling gaps, delayed information-sharin...

Corporate Communications

0


The Importance of Event Marketing

How do you embrace event marketing and utilise the power of customer relationships?

Events for financial services professionals can create logistical headaches and inject a sense of fear into any p...

Corporate Communications, Employee Engagement & Communications

0


General Election 2019

What’s at Stake for the Financial Services Sector? With a week to go until the general election, Newgate Communications explained the latest developments in the campaign and analysed where the main ...

Corporate Communications

0


Meet the Marketer: Christopher Dean

In this month’s Meet the Marketer we talk to Christopher Dean, Head of Marketing at Sanlam about (among other things) finding the balance between creativity and proving effectiveness.

Please intr...

Corporate Communications

0


Ethnicity in Advertising

At Lloyds Banking Group we have a clear purpose - to help Britain prosper. This powerful commitment runs through the heart of everything we do to support the people, businesses and the communitie...

Corporate Communications

0


Jun
13
LDN

The Communication Revolution

Fake news, AI, Levenson, Cambridge Analytica, Trump, #MeToo – marketing professionals are facing a communications revolution.

In this highly-topical session, we will look at the major secular tre...

Available to: EAP

Corporate Communications

0


May
01
LDN

Marketing Effectiveness Awards Showcase

We invite winners from The Forum’s 2017 Awards for Marketing Effectiveness to present their case studies and share some of the insights and strategies that impressed our judges.

Smart metrics and...

Available to: EAP

Brand Strategy, Corporate Communications, Digital & Direct Marketing

0


Jun
01
LDN

The General Election and Developing our Long Term Savings and Pensions Policy

The snap general election caught most people off guard, however the result could be crucial in influencing Britain's long term savings and pensions policy.  We bring together a panel of experts to di...

Available to:

Corporate Communications

0


Feb
21
LDN

Crisis Management Best Practice

The unexpected crisis will happen. So how well are you and your business set-up to deal with the unexpected, left-field disaster?

Now more than ever, the financial services industry needs to incor...

Available to: EA

Corporate Communications, Insurance

0


Nov
10
LDN

Meet the Media

In the run up to the Autumn Statement, we are bringing together a media panel to give their thoughts on what we can expect, especially given this new political landscape and pose the decision to Brexi...

Available to: EA

Corporate Communications

0


Jul
12
LDN

Will the FAMR proposals close the advice gap?

Politicians, regulators and the industry agree that there is an advice gap. The Financial Advice Market Review, held jointly by HM Treasury and the FCA, built on changes made to the financial advice ...

Available to: EA

Corporate Communications

0


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