Corporate Communications


173

Members

Most active members

Chairperson

Tony Langham

Chief Executive

Lansons

Adrian Oldman

PR Manager

Ecclesiastical Insurance Group plc

Communities: Insurance


Aidan Lisser

Chief Marketing Officer

Investec Wealth & Investment



Alison Dyson

Head of Communications - Europe

Legg Mason Global Asset Management




Finding Your Style

Coco Chanel said that fashion fades, but only style remains the same.

This doesn’t just apply to haute couture; it’s just as true for the way you present your business or the company you work f...

Corporate Communications, Employee Engagement & Communications

0


How Top Asset Managers Drive LinkedIn Engagement

LinkedIn is a primary channel for Asset Managers to connect with current and potential clients.

The top 10 asset management firms in the world have millions of LinkedIn followers between them. Impo...

Corporate Communications

1


Behavioural Economics in M&R Communications

Us humans are not as rational as we’d like to think.

We’re all prone to biases, or ‘errors in thinking’ that have the potential to negatively affect our ability to make good decisions. They...

Corporate Communications

0


The Power of Film

As part of a series on the most effective video strategies for business, Richard Thomson, Managing Director of Kaptcha has pulled together 10 tips to recruit staff with film – as well as engaging yo...

Corporate Communications, Employee Engagement & Communications

0


The ‘Cinderella Syndrome’

They’re not bright, colourful, fancy or loud. They rarely get to go to glitzy award ceremonies. And they’re never first in line when the budgets are handed out. But every Financial Services (FS) m...

Corporate Communications

0


Keep Me Posted

The Keep Me Posted campaign was positioned as ‘the Consumers’ right to choose’ … that choice being very specifically paper bills and statements … with an additional sub-clause … the right ...

Corporate Communications, Digital & Direct Marketing

0


COVID-19’s impact on the financial services industry

What effect will the pandemic have on the financial services industry? In this new blog, Mintel’s Associate Director of Financial Services research Richard Shepherd analyses the short, medium and lo...

Brand Strategy, Corporate Communications

0


Why Should You Localize Your Website?

The difference between the right word and the almost-right word, Mark Twain said, is the difference between lightning and a lightning bug.

It’s as good a proverb as any to point out the perils of...

Brand Strategy, Corporate Communications

0


Marketing in a Crisis: The Calm Before the (Next) Storm

During the first week of lockdown, the UK public wanted o hear either the same, or more, from brands regardless of the category they operated in.

Despite reports of pulled adverts and frozen marekt...

Corporate Communications

0


Branding for Talent: Financial Services

With companies in the top quartile for diversity showing a 20% increase in profitability according to McKinsey, the link between diversity and company performance can’t be denied.

86% of women an...

Brand Strategy, Corporate Communications

0


Lockdown and Beyond Sprint Survey: Ready to Rumble?

Covid-19 has radically altered priorities and created immense new challenges.

Senior marketers with responsibility for their firm’s thought leadership are consumed with crisis comms and strugglin...

Brand Strategy, Corporate Communications

0


Building your Brand’s Position on ESG

We have reached a pivotal moment in the growth of ESG investing, brought on in part by the coronavirus pandemic. With capital flooding into this marketplace, it’s crucial for asset managers to stand...

Asset Management, Corporate Communications

0


May
01

Webinar: CMO Surgery – Heroes and Villains

Sharing knowledge, expertise and learning has never been a more urgent imperative if FS businesses are to survive the global crisis and help keep the UK economy going. This week our CMO Surgery panel ...

Available to: EAPOR

Corporate Communications, Employee Engagement & Communications

0


Sep
09
LDN

Post-Brexit Business Outlook

While the nature and terms of the UK’s exit from the EU remains far from clear (at the time of writing), fundamental questions about the long-term post-Brexit landscape for the financial services in...

Available to: EAP

Corporate Communications

0


Jun
20
LDN

Price Comparison Websites: Force for good or future mis-buying scandal?

For the last two decades, price comparison websites have revolutionised the way consumers have bought products and services, especially in the financial services and utilities industries.

This has ...

Available to: EAP

Corporate Communications

0


Mar
21
LDN

Where Does Financial Services Need to Try Harder: Meeting the Needs of the Under 30s, or the Over 70s?

Has the financial services industry really managed to reach and engage millennials? Has it forgotten the over 70s?

We bring together a panel of commentators to discuss the need for financial servic...

Available to: EAP

Corporate Communications

0


Oct
09
LDN

The Importance of Business Reputation

The reputation of a business is essential to its survival. Consciously or not, consumers are now far more aware of whether a company has a good reputation, or not.

The trust and confidence of the c...

Available to: EAP

Corporate Communications

0


Jun
13
LDN

The Communication Revolution

Fake news, AI, Levenson, Cambridge Analytica, Trump, #MeToo – marketing professionals are facing a communications revolution.

In this highly-topical session, we will look at the major secular tre...

Available to: EAP

Corporate Communications

0


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