Pricing in a Digital World – Event Write-Up

Jasmine Butler Burnham

Marketing Manager

The Financial Services Forum

Over the past two years, retail banks have made significant innovations to their service proposition.  For many banking customers, checking balances and transferring money via digital apps is now second nature and the branch has become redundant.
Added to this, fintech businesses, differentiating their services by offering superior customer experience and cutting-edge technology, have also arrived in the sector. And with PSD2 predicted to create a new sphere of ‘open banking’ in 2018, further disruption is on the horizon.
With the landscape continuing to change dramatically, questions are being asked as to how these changes will play out for both traditional and new financial services companies.
Will open-API’s remodel the traditional bank into a utilitarian Amazon-style product aggregator (selling both its own products and products from other sellers) – or will data transparency allow the bank to become a trusted money manager, a ‘paid for’ financial concierge, with a deep data-driven understanding of the customer’s finances?
Or perhaps both?
Please download the PDF version of the full event summary to see the key insights from the event.
The Financial Services Forum would like to thank Simon Kucher & Partners for their support in putting together this event.
We would also like to thank SapientRazorfish for their fantastic hospitality.

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