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Nick Barthram

Principal Digital Planner

Bray Leino

How do you achieve the optimal marketing plan? Taken from the “Top-Down, Bottom-Up Planning” event in September, Nick Barthram, Principal Digital Planner of Bray Leino explains the “must haves” of segmentation, testing, personalisation and optimisation.
To view his presentation slides, please use the download button above to view a PDF version.

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