Marketing Automation, CleverTouch

Having had the benefit of implementing Marketing Automation into a global organisation, Caroline has worked with many organisations, understanding their current situation and dynamics and then helping to define and deliver the right journey for them. Here she defines what Marketing Automation is and takes a look at the different platforms available.
Caroline Hodson has kindly agreed to make the presentation slides used at the Marketing Automation: Cost v Value event available to Forum Members.
To download the slides in PDF format, please click the download button above.