Simple is Smart in Any Language

Felix Thomson

Content Executive

The Financial Services Forum

The first Members conference of 2015 will focus on the customer. The business case between customer experience and consumer loyalty is very compelling. With Ryanair starting to recognise the link between being ‘nice’ and an increased load factor, the financial services industry can’t be far behind. Customers now demand an omni channel service. The trend to offer a more focused user service is embedded in the business culture of other sectors. Why not finance? Particularly when the clear link between positive customer experience and loyalty is more important than ever. Happy customers and employees lead to increase loyalty and demonstrable business benefits. The conference will include keynote presentations from industry and marketing experts and, as always, excellent networking opportunities.
Lina Dinghile has kindly agreed to make the presentation slides used at the Annual Members’ Conference: Customers are Setting the Business Agenda event available to Forum Members.
To download the slides in PDF format, please click the download button above.

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