The Power of Imagery

Felix Thomson

Content Executive

The Financial Services Forum

The way we consume information has changed dramatically, with the growth of mobile technology. So how can you adapt your marketing communications in, what is becoming, a word-free and visual world? What is visual culture and how can images and multimedia improve the cut-through of your current communications? We also revisit the skill behind the killer strapline and methods of maintaining your audience’s attention once you capture it.
Jacqueline Bourke has kindly agreed to make the presentation slides used at the Dealing with a Digital Brain event available to Forum Members.
To download the slides in PDF format, please click the download button above.

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