We take a look at four more winning and commended case studies from The Financial Services Forum’s Awards for Marketing Effectiveness.
Most Effective Direct Marketing Campaign: bluecycle (Winner)
Most Effective Sponsorship Campaign: Lloyds TSB Insurance (Winner)
Most Effective E-commerce Activity: IFA Promotion (Winner)
Most Effective Sponsorship Campaign: Co-operative Insurance (Commended)
To view the full case studies, please download the PDF version.