Tomorrow’s Financial Service Marketing Function


If you are winding down the traditional marketing function, whilst ramping up the digital and data units, please be careful. Don't confuse what marketing is about with the tools, channels, and feedback loops to do it.

What the industry needs is more upskilling of marketing professionals in digital, and not new digital and data silos.

Join us to discuss some of the core skills and knowledge required for successful financial service marketing functions.  Identify the key elements in your own marketing skills that will need to be enhanced as you plan you own marketing career. And help us create the themes and topics for future core-marketing events.


Speakers Include:

David Smith, Chief Executive, Global Futures & Foresight

Mark Evans, Group Marketing Director, Direct Line Group



Interested in partnering with us on an event?

Drop us a line to find out about our latest opportunities for partnership and sponsorship.