Looking to learn from successful marketing campaigns, we invite winners from The Forum's 2012 Awards for Marketing Effectiveness to present their case studies and share some of the insights and strategies that impressed our judges. Smart metrics and tangible contribution to real business performance is what distinguishes genuine marketing effectiveness. This event is also the curtain-raiser for The Forum's 2013 Award entries, with guidelines on how to complete a successful entry.
Ian Holmes-Lewis, Remark Group
Martin Boddy, Chief Executive Officer, Jawing
Nick Strauss, Ogilvy & Mather
Matt Boseley and Mike Overthrow, Ecclesiastical