Conversational Architecture

Content Image

How do you combine content strategy and digital marketing to build relationships? How can content nurture the customer through each stage of the engagement funnel? What channels are working best and what makes for good content? In this session we hear the latest research and how a 360-degree approach can deliver the engagement you are looking for.

Speakers Include:

  • Caspian Woods, Chairman, Editions Financial
  • Angus Henderson, Executive Producer, BrightTALK
  • James McErlean, Head of Global Customer Success, LinkedIn


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