CASE STUDY: How we launched a digital banking product for the one-click economy

By Simon Lee, General Manager, Digital Personal Banking, iFAST Global Bank    iFAST (iGB) Global Bank’s launch of a new…

Consumer Duty: How L&G and other firms are addressing the comms challenge

By Mark Foran, Senior Associate Director, Harris Interactive, part of the Toluna group. The clock is ticking towards 31 July, and…

CASE STUDY: How Quilter and Cowry used behavioural science to tackle consumer duty

By Emily Sweigart, Cowry Consulting The Financial Services Forum’s ‘Applying Behavioural Science to Business: The Deep Dive’ event saw leading…

Reinventing live: 2 case studies in post-pandemic events

During the pandemic many organisations, including the Financial Services Forum itself and its parent company Incisive Media, were able to…

FSF Awards Showcase: 5 case studies in marketing effectiveness

Winners of key Marketing Effectiveness awards gathered this week to share insights from their successful entries. Read the stories below:…

Investment Marketing Update

Since I started as Editor of the Financial Services Forum earlier this year, I have had the pleasure of speaking…