Julius Baer hires UBS veteran for global marketing role

Julius Baer has appointed a UBS veteran as its new Global Head of Brand & Marketing. Winfried Daun took on…

Neuberger launches new logo and visual identity

Neuberger has refreshed its visual identity and website, optimising it for digital environments. The changes include simplifying the firm’s logo…

GAM Investments appoints insider to CMO role

GAM Investments has promoted two marketing leaders from within its ranks, as it looks to build a stronger narrative and…

Wise launches brand platform for out-of-home

Wise has launched an out-of-home campaign advertising a fake bank with poor service, in an effort to emphasise its contrast…

Starling launches “Good with money” brand campaign

Starling has launched a new brand campaign focused on money-saving habits. Using the tagline “Good with money”, the campaign features…

HSBC appoints chief AI officer

HSBC has appointed its first ever Chief AI Officer, centralising leadership for adoption of the technology across the whole business….