The first challenge for banks is to find a convincing reason for ‘doing social media’, says NICOLE GHOBRIAL. The next is to take it beyond pure promotion.
The final published article is available in PDF format via the “Download” button above.
The first challenge for banks is to find a convincing reason for ‘doing social media’, says NICOLE GHOBRIAL. The next is to take it beyond pure promotion.
The final published article is available in PDF format via the “Download” button above.
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