The Five Marketing Essentials

Aprimo 5 Marketing Essentials-

Marketers have a big job. And in today’s ever-evolving digital landscape, that job continues to get bigger… every moment.
Providing a consistent and meaningful customer experience—complete with personalised content, successfully managing numerous channels, collaborating with internal colleagues, ensuring compliance, proving ROI, and maximising cross-channel revenue streams–typically top the list of marketers’ most challenging pain points.
But we have good news. There’s a remedy for that pain. It’s all about streamlining front-end operations so marketers can do what they do best: perform smart marketing.
And it starts with successfully managing the Five Marketing Essentials:

  1. Plan
  2. Spend
  3. Create
  4. Distribute
  5. Perform

Please download Aprimo’s report, as they talk us through those five marketing essentials, with some of the challenges and goals for each.

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