BlackRock report finds 4.3 million savers ready to invest

Over 11 million adults in the UK who don’t already invest would be open to doing so, according to new research.

The study by BlackRock found that while 32% of people already have investments, a further 21% of the population would consider investing.

Within this group, there was a cohort of 4.3 million people who are already regular cash savers, which BlackRock said represented the biggest opportunity.

The report found that 83% of this group would be more likely to invest if they could start with £50 or less per month.

It also found that confidence was a key barrier, with 56% of regular savers saying they “don’t really know what they are doing.” Meanwhile, 31% fear losing money, while 21% are worried about losing access to their money if invested.

The findings came from the “Bridging the gap: from saving to investing”, which surveyed 14,000 people across the UK. The UK has added 3.5 million new investors since 2022, BlackRock found.

The news comes the week after Chancellor of the Exchequer Rachel Reeves delivered the Budget, which involved limiting the proportion of a saver’s ISA allowance that can be put into cash in a bid to encourage more people to invest.