Latest Webinars

CMO Surgery – dealing with the marketing challenges of the coronavirus crisis

Sharing knowledge, expertise and learning is in The Forum’s DNA; never has this been a more urgent imperative if FS businesses are to survive the global crisis and help keep the UK economy going.


Available to:

Asset Management, Brand Strategy, Corporate and Investment Banking, Corporate Communications, Digital & Direct Marketing, Employee Engagement & Communications, Fintech, General Insurance, Life & Pensions, Mortgages, Private Banking and Wealth Management, Retail Banking

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Keep Calm and Carry On – Communicating in a Crisis

Every organisation has been profoundly affected by the global coronavirus epidemic, with marketers firmly on the frontline of all aspects of communication with customers, the public, employees and m...

Available to:

Corporate Communications, Employee Engagement & Communications

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Marketing Effectiveness Case Study: Close Brothers

This webinar looks at the detail behind one of the winning entries from our 2019 Marketing Effectiveness Awards; a great opportunity to learn about one of the most compelling financial services campai...

Available to:

Asset Management

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Award Case Study: Benenden Health

How do you re-invigorate a brand that’s over 110 years old? The answer to Benenden Health’s challenge was ‘the affordable alternative to health insurance’ campaign.

In this webinar, Simon M...

Available to:

Brand Strategy, General Insurance, Life & Pensions

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Retail Bank 2019 Experience Rankings

MESH Experience’s 2019 Retail Bank Experience Ranking Report is out; covering metrics such as share of experience, positivity and impact on brand consideration across paid, owned and earned media.

Available to:

Retail Banking

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Marketing Effectiveness Showcase

We launch our Marketing Effectiveness Awards in 2019 with a look at two successful entries from last year.

Sarah Chastney, Senior Marketing Strategy Manager at LV= talks us through their New Prod...

Available to:

General Insurance, Life & Pensions

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