Event Summaries

Key takeaways from each of our events

Latest Event Summaries

Crisis Management Best Practice – Event Summary

Acknowledgment that crises do and will happen is the first step to mitigating against an arising issue becoming a major problem, as Financial Services Forum members heard at our ‘Crisis Management: ...

Corporate Communications,

1 957 Views


Are You Being Digitally Served? Event Summary

With the advent of digital advertising channels does the media buying agency model continue to serve the requirements of advertisers well? Jasmine Butler-Burnham shares her summary of the recent Forum...

Corporate Communications, Digital & Direct Marketing

0 736 Views


Content and its Impact on Engagement and Brand Loyalty – Event Summary

Over the past two years we have seen content marketing explode into the forefront of every marketing director’s agenda. Content production is certainly one challenge faced by today’s marketers, bu...

Brand Strategy, Digital & Direct Marketing, Retail Banking

0 593 Views


Creating Digital Platforms – Event Summary

Behavioural economics continues to be a subject area that members are highly engaged with and therefore very keen for the Forum to cover within our event schedule. With this in mind, we were delighted...

Digital & Direct Marketing

0 898 Views


FinTech: Disrupter or Business Accelerator? Event Summary

In the impressive setting of Henderson’s Bishopsgate offices, three renowned financial services experts gave their opinions on whether FinTech is a disrupter or a business accelerator. In the end ...

Fintech

0 4 Views


Is Asset Management Advertising Engaging Women? – Event Summary

What steps is the industry taking to ensure the right people are being targeted in the right way? In particular, are women put off investing by asset managers' marketing communications?

Recent cons...

Asset Management

0 12 Views


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