Webinar: Transcending Borders – Marketing to the World with Multilingual Content


May
19
Webinar Session, BrightTALK Channel
14:00 for 14:00 until 15:00
EAPO

40 Views

According to 2019 figures compiled by Internet World Stats, of more than 4 billion global daily internet users, just 25% are English speakers—and over half of all Google searches are in a language other than English. In fact, a staggering 85% of customers will not engage with your services or products at all if the information is not in their language. In this webinar Matt Lowe and Colt Foutz will reprise their fascinating seminar considering methods of analysing local markets and potential audiences, and how to deliver a relevant user experience in their language across SEO, Paid Media, Social Media and digital content. Bring a notebook and be prepared to learn!

Colt Foutz, Director, Digital Content Optimisation, TransPerfect

Matt Lowe, CEO, performance.io

Colt Foutz

Colt Foutz

Director, Digital Marketing Group

Transperfect

Matt Lowe

Matt Lowe

CEO and Founder

performance.io

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