WEBINAR: Driving Efficiencies in Financial Services


Driving Efficiencies in Financial Services - Leveraging Sales and Marketing Enablement to Drive Productivity, Effectiveness and Success

Our world is changing faster than ever, and for sales and marketing teams the pace of technological change means sales enablement has never been more important - for companies large and small, whatever the industry. Is YOUR sales team truly empowered? Do they have the information and tools to give prospects the information and personalised service they need and want, delivered via the channels they prefer?

Join our webinar on Driving Efficiencies in Financial Services and understand how to leverage sales and marketing enablement to drive productivity, effectiveness and success. Bill Finnegan, Managing Director of Financial Services Marketing at Seismic, will offer top tips, practical takeaways and feature real world financial services case studies, followed by Q&A. Bill will draw on his extensive career as a marketer at Financial Services investment firms to consider:

  • How escalating client expectations, market pressure and demographic shifts have created a new era of demands
  • The challenges of content in delivering value to clients
  • The value of sales enablement platforms in meeting these challenges

To register, please go to our BrightTalk channel


Bill Finnegan, Managing Director Financial Services Marketing, Seismic
Chair: David Cowan, Managing Director, The Financial Services Forum

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