We invite the winners from The Forum’s 2023 Awards for Marketing Effectiveness to return to present their case studies and share the insights and strategies which impressed the judges.

Smart metrics and a tangible contribution to real business performance remain what distinguishes genuine marketing effectiveness, and this year’s case studies provide a great example of how this can be achieved.

With presentations from both B2B and consumer campaigns, these will serve as a great source of inspiration, whether you’re looking to enter 2024’s awards or just looking to improve your own financial services marketing.