Please note that this event is a webinar. This event is open to paid Forum members (Partners & Client-Side - FCA or PRA regulated)
How do businesses innovate and deliver customer value in the era of AI?
This webinar will explore the challenges organisations face in responding to the opportunities and threats presented by emerging technology. Drawing on practical experience we will explore how to overcome organisational obstacles and how to augment solutions that build sustainable competitive advantage.
The webinar will share;
- The role marketing leadership can play to ignite innovation
- Some of the key foundations required for value creation
- How to identify and measure economic value
Speakers
Richard Benton, Value Creation Adviser/Operating Partner, Lusitan Growth
As a leader in marketing and product strategy, Richard is passionate about creating businesses that make a positive impact on society and drive sustainable value for investors through exceptional customer experience.
He's worked with global PLCs and founder-led businesses within financial services, manufacturing, and sustainability, and has lead and scaled marketing teams from inception, pivoted existing teams, and aligned strategy, skills and technology to deliver and accelerate growth.
Conrad Ford, Chief Product & Strategy Officer, Allica Bank
Conrad Ford is Chief Product & Strategy Officer at Allica Bank, recently named by Deloitte as the UK’s fastest-growing fintech firm ever, and backed by TCV - investors in the likes of Netflix, Revolut and Spotify. Allica is reimagining banking for established SMEs with the latest technology. Previously Conrad was sole founder of Funding Options - a fintech listed in the 2022 FT 1000 list of Europe’s fastest-growing firms - that latterly sold to leading neobank Tide.
