Free advertising: Do you get what you pay for?


Oct
15
Mintel Playhouse Yard, Mintel House, 4 Playhouse Yard, London, EC4V 5EX
09:00 for 09:30 until 11:30
EAP

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Brand Strategy

For countless financial start-ups, big-ticket, big-budget advertising simply isn't an option. But no problem: surely these days you can build brands and recruit customers just as well, if not better, with lovely low-cost (or even no-cost) social?

Well, maybe - but leading fintechs like Monzo and Nutmeg are turning up on paid-for TV, and they're probably not just aiming to use up surplus cash. Come along to this event and find out what you can expect - and what you can't - from no-cost/low-cost digital marketing.

SPEAKERS

Sally Allen, Chief Marketing Officer, Wealthify
Jasper Martens, Chief Marketing Officer, PensionBee
David Sanderson, Head of Sky AdSmart Local & Development, Sky Media
Chair: Lucian Camp, Brand and Marketing Consultant

David Sanderson

David Sanderson

Head of Sky AdSmart

Sky Media

Jasper Martens

Jasper Martens

Chief Marketing Officer

PensionBee

Lucian Camp

Lucian Camp

Brand & Marketing Consultant

Lucian Camp Consulting

Sally Allen

Sally Allen

Chief Marketing Officer

Wealthify

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