Changing Agency Models


Dec
06
Janus Henderson Investors, 201 Bishopsgate, London, EC2M 3AE
09:00 for 09:30 until 11:30
EAP

1031 Views

External agencies remain the go-to solution for media, creative, production and strategic services. But the relationship is complex and changing.

Marketers are continually on the lookout for better service and models that meet their specific business challenges. How will the agency landscape reshape? Will we see the emergence of on-site agencies? Are brands set to increase their in-house digital capabilities for operational control and transparency? Will the dominance of external agencies for media, strategy and above the line, continue?

Our expert panel will debate the future agency landscape.

Speakers include:

James Sanderson, Managing Director, Wunderman Inside

Georgina Field, Founding Partner, White Marble Marketing

Catherine Newman, Chief Marketing Officer, The Times & The Sunday Times

Luke Smith, CEO & Co-founder, Croud

Catherine Newman

Catherine Newman

Chief Marketing Officer

The Times & The Sunday Times

Georgina Field

Georgina Field

Founding Partner

White Marble Marketing

James Sanderson

James Sanderson

Managing Director

Wunderman Inside

Luke Smith

Luke Smith

CEO and Co-Founder

Croud

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