Big Data Makes Big Advances, But Will It Change The World As We Know It?


Imagine a world where consumer data is constantly being collected and intelligently interpreted. Brands would have real-time insights into their consumers? lifestyle, means and intent, and the ability to serve them directly targeted product messages and recommendations. Imagine if the efficiency of this targeting could become so accurate it can guarantee 100% relevance, with perfect solutions served from an ideal provider at exactly the right time and place. Big Data brings one-to-one marketing dreams to life. And Big Data is here today. Big Data could even spell an apocalypse for human interaction in financial services - killing the expert intermediary.

Speakers Include:

Scott Logie, Strategic Marketing Director, St Ives Group

Toby Woolfe, Big Data Banking Consultant, IBM

Caroline Roberts, Director of Public Affairs, DMA


Interested in partnering with us on an event?

Drop us a line to find out about our latest opportunities for partnership and sponsorship.