We invite a broad range of industry leaders, academics and researchers to share what the future holds for the financial services industry in B2B marketing. Presentations will consider first-hand experiences from leading B2B practitioners, parallels between medieval and modern age finance, global perspectives of best practice B2B marketing and the political and regulatory challenges in this space. This is a must attend event for B2B financial services marketers.
Speakers Include:
Anthony Thomson, Founder and Former Chairman of Metro Bank and Chairman of the Financial Services Forum and the National Skills Academy for Financial Services
Iain Anderson, Cicero Consulting
Meta Karagianni, Director, SiriusDecisions
Professor Adrian R Bell, Henley Business School
Karen Barrett, Unbiased.co.uk
Zoe Stuart, Standard Life Investments
