Events

Our comprehensive calendar of events dedicated to financial services marketing
Nov
14
LDN

From Understanding Customer Needs to Understanding their Personality

We constantly talk about the need to better understand the customer. This usually relates to needs based on identifiable habits. But what about the understanding customers personalities? Richer profil...

Available to: EAP

0 645 Views


Nov
21
LDN

Annual Members’ Dinner & Marketing Effectiveness Awards

The Financial Services Forum Annual Members’ Dinner and Awards evening is a wonderful chance to meet Members, entertain colleagues or clients, and celebrate success in our Awards for Marketing Effec...

Available to: EAPO

0 418 Views


Nov
26
LDN

The Race to Primary Banking Relationship Status

With over a decade of investment and growth, the UK has become an internationally recognised centre of fintech excellence with an enviable record of nurturing fintech banks.  Yet the reality is that ...

Available to: E

Fintech

1 474 Views


Nov
28
LDN

Does Creative Really Matter? An Asset Management Half-Day

Does Creative Really Matter?

Asset management isn’t a sector known for brilliant advertising. But with many investment houses pumping out virtually indistinguishable content, and products increas...

Available to: E

Asset Management

0 719 Views


Dec
10
LDN

ESG and Pensions: Marketing Positive or Unwanted Burden?

With regulators showing increased interest in ESG factors (Environmental Social Governance) being integrated into pension investment, what are the marketing implications?

Ethical and green investin...

Available to: E

Life & Pensions

0 568 Views


Dec
12
LDN

Voice Search Marketing for Financial Services

It is estimated that between 30% and 50% of searches will be voice activated by the end of 2020.

If you have a digital marketing strategy, then voice search will have a direct effect on this and in...

Available to: EAP

Digital & Direct Marketing

0 388 Views


Back to top

Apr
25
LDN

At Last, Content Quality Drives SEO Performance

In 2012 Google launched a multitude of technical refinements to its search results algorithm. The impact of these updates has been significant. Poor quality content has dropped out of search rankings....

Available to: EA

Digital & Direct Marketing

0 558 Views


Apr
23
LDN

Marketing Effectiveness Showcase

Looking to learn from successful marketing campaigns, we invite winners from The Forum's 2012 Awards for Marketing Effectiveness to present their case studies and share some of the insights and strate...

Available to: EAP

0 580 Views


Apr
18
LDN

Meet…Annabel Venner

Annabel Venner is the current Financial Services Forum Marketer of The Year, and Global Brand Director of Hiscox. She was voted Marketer of The Year by Members of The Forum for her leadership and achi...

Available to: EA

0 513 Views


Apr
16
LDN

The Power of Video

Content is king, and there is no more powerful or engaging content than video. Brand messages are now less about top-down advertising, and more about content distribution via social media. In both B2C...

Available to: EA

0 483 Views


Mar
26
LDN

Suitability Tests are an Accident Waiting to Happen

Financial services providers and advisers are under increasing pressure from the Regulator to know the financial capability of the customers they target; to know that communications are understood, no...

Available to: EA

0 419 Views


Mar
21
LDN

The True Cost of Client Retention in Asset Management

Winning clients is one thing, keeping them another. How much effort and cost is required to keep assets under your management, and how does the effort vary by type: retail and institutional? What is t...

Available to: E

Asset Management

0 1029 Views


Back to top

Submit an Event Speaker

Who is delivering thought-leadership in financial services marketing?

Join FSF x MEMBERSHIP
OPTIONS