Events

Our comprehensive calendar of events dedicated to financial services marketing
Jan
22

Partnerships as a Route to Growth

With the fintech sector at the forefront of eradicating borders and creating tools that aid collaboration amongst users, for many fintechs, partnerships have become a short circuit to help drive scale...

Available to: EAP

Fintech

0 367 Views


Jan
29

Webinar: Marketing Effectiveness Showcase

Webinar: Marketing Effectiveness Showcase

This webinar will look at two of the winning entries from our 2019 Marketing Effectiveness Awards; a great opportunity to learn about some of 2019’s most...

Available to: EAPO

0 438 Views


Feb
05
LDN

A matter of choice and personalisation

A matter of choice and personalisation

The pension freedom reforms of 2015 have allowed people to tailor when and how they use their pension pot. But with multiple complex options on offer – and ...

Available to: E

Life & Pensions

0 287 Views


Feb
12
LDN

Differentiation vs Distinctiveness

Differentiation vs Distinctiveness

Somewhere in the first chapter of almost every book ever written about brand, you'll find a big emphasis on differentiation.  Being seen to be different, it'll s...

Available to: EAP

Brand Strategy

0 317 Views


Mar
04
LDN

Voice Search Marketing for Financial Services

Voice Search Marketing for Financial Services

It is estimated that between 30% and 50% of searches will be voice activated by the end of 2020.

If you have a digital marketing strategy, then voic...

Available to: EAP

Digital & Direct Marketing

0 662 Views


Mar
10
LDN

Transcending Borders: Marketing to the World with Multilingual Content

Transcending Borders: Marketing to the World with Multilingual Content

According to 2019 figures compiled by Internet World Stats, of more than 4 billion global daily internet users, just 25% are ...

Available to: EAP

0 153 Views


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Jun
04
LDN

The Human Touch Premium

Face-to-face advice is expensive. But in financial services, especially post RDR, it is becoming limited to those willing and able to pay the premium. Technology can offer alternatives to genuine face...

Available to: EA

0 456 Views


May
24
LDN

Key Factors Driving Change in Private Banking and Wealth Management

This event, designed exclusively for Members of The Forum's Private Banking and Wealth Management Special Interest Group, combines an opportunity to tour the RHS Chelsea Flower Show with a companion, ...

Available to: E

Private Banking and Wealth Management

0 634 Views


May
22
LDN

Four Futures for the Life Industry?

The strategic options available to life companies still seeking new business in the UK look a lot clearer - and, by the way, a lot fewer in number - than they did a year or two ago. What are these opt...

Available to: E

Life & Pensions

0 553 Views


May
21
LDN

Emotional Bonds Build Great Brands

Is it really true that financial services brands are simply too dull to create an emotional bond with their customers? Advances in neuroscience, psychology and behavioural economics might be about to ...

Available to: EA

Brand Strategy

0 784 Views


May
16
LDN

The Power of Listening

Understanding the online conversations about your brand is a first step towards developing a social strategy. Social media listening tools allow you to assess online conversations to gauge topics of i...

Available to: E

Corporate Communications

0 683 Views


May
09
LDN

Marketing to Baby Boomers

The Baby Boomer demographic is a key consumer segment for financial services providers, not least because many of them (although not all) have become relatively affluent and continue to enjoy active l...

Available to: EAP

0 504 Views


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