Our events and webinars help marketing leaders and their teams unlock the value of marketing in their business.

MAPB

Manchester Get Together

General

MA

The Conversion Conundrum

2025 Awards for Marketing Effectiveness

Financial Services (Still) Has an Image Problem: The State of Employer Branding 2025

General

FSF Spotlight On: Digital Transformation – Keynoted by Allica Bank

MAPB

FSF AI Training Workshop Part 3: AI-Driven Workflow Automation in Financial Marketing Operations

General

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AI, EI, O – Who and What Will Shape the Mortgage Market Next Year?

Mortgages

MA

Asset Management: Marketing for the Now

Asset Management

MA

Your First Look at 2026 Event Trends: Exclusive Roundtable for Financial Services Senior Leaders

General

MAPB

How Lloyd’s Oversees their Products for Compliance at Scale with AI

General

MA

The Future of Mortgage Servicing

Mortgages

MAPB

FSF AI Training Workshop Part 2: Prompt Engineering Masterclass for Regulated Marketing Teams

General

MA

Personalisation & Pensions: Treading the Line Between Guidance & Advice

MAPB

Turning Trust into Revenue: Maximising Customer Reviews to create ROI

General

MAP

How to Restructure Marketing and Communications

Corporate Communications

MAP

How Behavioural Science Can Help Support Vulnerable Customers

General

MA

New Game, New Rules: How to Optimise Your Content for AI Search

General

MAPB

FSF AI Training Workshop Part 1: Introduction to AI in Financial Services Marketing – Getting Buy-in and Mitigating Risk

General

MAPB

Awards for Marketing Innovation & Transformation Showcase

General

MA

Spaghetti Junction: Untangling the Gap Between Trigger and Purchase

General

MAP

Brand Strategy – Hitting the Gold Standard for 2026

Brand Strategy

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European Executive Summit 2025

General

MAPB

Back 2 Basics: Creativity in B2B Marketing

General

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London Mortgages Forum

Mortgages

MAPB

FSF Summer Get Together 2025

General

MAPB

Edinburgh Summer Get Together

General

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Our members

"I’ve been a member of the Financial Services Forum for over a decade.
Throughout the years I have heard from many interesting and inspiring speakers at events, networked and shared thoughts and views with those in similar roles and had access to valuable content on the website.
I’d recommend to Financial Services marketers at every stage of their careers."

Head of Marketing, EFG Harris Allday

"Thoroughly enjoyed the event. Some great and thought-provoking presentations, with some actionable take-aways."

Marketing Consultant, BNY Mellon

"Probably the best summit I've attended - due to a combination of venue, attendees and presentations/subject matter."

Head of Marketing, Canaccord Genuity Wealth Management

"Really appreciate the invitation and thought that, as always with the FSF, the event was brilliant. The team did a brilliant job of making everyone feel welcome and informed. Thank you again."

CEO, The Digital Lighthouse

" Very inspiring and good to step away from the day job for a couple of days and think about marketing in a different way and how I can then take the relevant learnings and interesting conversations back to my role. Thank you for a brilliant couple of days. "

Marketing Manager, Just Group