Events

Our comprehensive calendar of events dedicated to financial services marketing
Jan
15
LDN

Mortgages Forum: Trust in Financial Institutions – an Oxford Union Debate

Two expert speakers setting out their opposing positions for fifteen minutes, then a debate and questions from the floor.

The breakdown in trust following the crash has been followed by a period of...

Available to: E

Mortgages

0 531 Views


Jan
22

Partnerships as a route to growth

With the fintech sector at the forefront of eradicating borders and creating tools that aid collaboration amongst users, for many fintechs, partnerships have become a short circuit to help drive scale...

Available to: EAP

Fintech

0 71 Views


Jan
29

Webinar: Marketing Effectiveness Award Winners Case Study

This webinar will look at two of the winning entries from our 2019 Marketing Effectiveness Awards; a great opportunity to learn about some of 2019’s most compelling campaigns, and understand why the...

Available to: EAPO

0 43 Views


Feb
05
LDN

A matter of choice and personalisation

A matter of choice and personalisation

The pension freedom reforms of 2015 have allowed people to tailor when and how they use their pension pot. But with multiple complex options on offer – and ...

Available to: E

Life & Pensions

0 77 Views


Feb
12
LDN

Differentiation vs Distinctiveness

Somewhere in the first chapter of almost every book ever written about brand, you'll find a big emphasis on differentiation.  Being seen to be different, it'll say, is what brands are all about.  Bu...

Available to: EAP

Brand Strategy

0 81 Views


Mar
04
LDN

Voice Search Marketing for Financial Services

It is estimated that between 30% and 50% of searches will be voice activated by the end of 2020.

If you have a digital marketing strategy, then voice search will have a direct effect on this and in...

Available to: EAP

Digital & Direct Marketing

0 495 Views


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Dec
10
LDN

ESG and Pensions: Marketing Positive or Unwanted Burden?

With regulators showing increased interest in ESG factors (Environmental Social Governance) being integrated into pension investment, what are the marketing implications?

Ethical and green investin...

Available to: EAP

Life & Pensions

0 835 Views


Dec
05
LDN

General Election 2019: What’s at stake for the financial services sector?

With a week to go until the general election, we will discuss the latest developments in the campaign and analyse where the main parties stand on key issues that will affect the financial services sec...

Available to: EAP

Corporate Communications

0 660 Views


Nov
28
LDN

Does Creative Really Matter? An Asset Management Half-Day

Does Creative Really Matter?

Asset management isn’t a sector known for brilliant advertising. But with many investment houses pumping out virtually indistinguishable content, and products increas...

Available to: E

Asset Management

1 1078 Views


Nov
26
LDN

The Race to Primary Banking Relationship Status

With over a decade of investment and growth, the UK has become an internationally recognised centre of fintech excellence with an enviable record of nurturing fintech banks.  Yet the reality is that ...

Available to: E

Fintech

1 669 Views


Nov
21
LDN

Annual Members’ Dinner & Marketing Effectiveness Awards

The Financial Services Forum Annual Members’ Dinner and Awards evening is a wonderful chance to meet Members, entertain colleagues or clients, and celebrate success in our Awards for Marketing Effec...

Available to: EAPO

0 575 Views


Nov
14
LDN

From Understanding Customer Needs to Understanding their Personality

We constantly talk about the need to better understand the customer. This usually relates to needs based on identifiable habits. But what about the understanding customers personalities? Richer profil...

Available to: EAP

0 721 Views


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