Insurance brokers launch nationwide category campaign

The British Insurance Brokers’ Association (BIBA) is running an advertising campaign to promote insurance brokers to SMEs. The campaign centres…

RSA schedules Intact rebrand for October

RSA plans to complete its rebrand to its parent brand Intact in October. The insurer confirmed the timeline on its…

SunLife lays bare the benefits of confidence with new brand campaign

SunLife has launched a new brand platform, focusing on the idea of the “confidence” that comes from being signed up…

How B2B financial services marketing is evolving in 2025

Hannah Robinson, Director of Marketing at Kingsbridge, explores how marketers are adopting new techniques to reach business customers. The financial…

Royal London appoints Barclays veteran as brand chief

Royal London has appointed a new head of brand, bringing experience from the grocery and retail banking sectors. Stuart Ellams…

Shepherds Friendly launches first ever TV advert on Sky

Shepherds Friendly has launched its first ever TV advert as it looks to bring its brand to a new audience….