Product & Service Innovation Awards

Recognising innovation that delivers tangible benefits for customers and providers


The importance of innovation in financial services today, and its vital role of engaging and empowering customers, has led to this awards program – recognising innovation in financial services that delivers tangible benefits to both consumer and provider.

These awards focus on the overall impact that innovation has had on the sector and/or consumer, and whether the innovation achieved or exceeded its objectives and goals.

You can view details of the 2018 Winners here.



Entries cover two types of innovation – Momentum (taking an existing product or service and improving it) or Disruption (a step change or brand-new product or service). Your entry can be a combination of both, as often happens in practice.

For these awards, we split the entries by the area of innovation rather than market sector:

  • Customer Interaction and User Experience
  • Customer Service
  • Customer Loyalty
  • Product Development
  • Data Usage and Analytics
  • Mobile Delivery
  • Distribution
  • Payments
  • Investment
  • Transforming the Workforce
  • Financial Inclusion
  • Marketing & Communications


Judges Special Awards

  • Best New Start-Up
  • Best International entry (non-UK)
  • Best Business-to-Business Innovation
  • Best Overall Momentum Innovation
  • Best Overall Disruption Innovation


Members’ Award

Members of The Financial Services Forum will also be able to nominate and vote for their Inspirational Innovator of the Year.


Product & Service Innovation

Awards 2019

The Financial Services Forum Awards for Product and Service Innovation 2019 are now open. To receive the entry material for the Awards, please complete the details below.

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Who’s in the running?

View the category shortlists for the Marketing Effectiveness Awards....

View 2019 shortlist