Sophie Grender

Business Development Director

Royal Mail

Practitioner Member

Member since: 15 Mar 2019

Communities:

New Business – Market Reach
Sophie has worked at some of the top London agencies and has a broad experience in direct response from both acquisition through to retention.
Sophie has a wide range of client exposure from retail to financial services on big brands like Sainsbury’s, American Express and IKEA. She has a broad set of skills from running big integrated accounts through to more data-driven marketing. This makes Sophie a true all-rounder with knowledge across most sectors and most channels.
Sophie joined MarketReach in 2016 to spearhead new business initiatives such as programmatic mail. She also sits on the DMA Print Council and was instrumental in the launch of the new Joint Industry Committee for Mail which launched in January last year.