Member since: 18 Feb 2019
Ed has over 17 years’ experience working in marketing across CRM and campaign management, strategy and planning, pricing and product development.
His recent experience includes leading a multi-million pound marketing transformation programme in one of the largest multi-brand marketing teams in Europe, and being embedded in a digital transformation team at a leading global payment solutions provider. In both cases the objectives were the same - deliver the operational change required to improve marketing effectiveness, whilst at the same time realising operational efficiency.
Ed is now spearheading Signal’s advisory practice. He’s responsible for bringing together the agency’s expertise across data, digital and marketing operations, enabling clients to deliver better marketing, from the inside out.